In an Op-Ed article from today’s newspaper, the principals of the well-regarded design studio No. 17 lament that the Academy of Motion Picture Arts and Sciences still fails to recognize a critical contribution from the design community. “There’s an Oscar for pretty much every aspect of filmmaking, except one: the title sequences… Titles have become wonderful bridges from reality into the cinematic world and back out again. At their very best, they are themselves innovative, emotional experiences, microcosms of their movies.” I wholeheartedly agree, but that would be a technical Oscar, if I ever heard of one.
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